Wednesday, January 9, 2019

Tokyo is McJim's spectacular backdrop in new ad campaign

Ever since I was young, McJim Classic Leather was the one responsible for being my belt buddy. It's a classic brand that has made waves in the local and international scene for its products.

After its successful engagement in Montreal, Canada, McJim follows its international campaign with another topnotch photo shoot in the amazing and stylish country of Japan!

Just in time for the onset of the fall season, the McJim team flew to the cosmopolitan city of Tokyo, undoubtedly one of the most progressive and fashionable urban centers in the world, to shoot its world-class products against a spectacular backdrop.

In its new ad campaign, McJim Classic Leather wants to show that the brand can stand out in any fashion capital in the world through its world-class leather products.

Whether it’s in Tokyo or in Montreal, these ad campaigns only show that our very own McJim can keep up with and stand out in any mega fashion capital in the world, armed with its timeless philosophy of style, quality, and elegance,” says PR entrepreneur and filmmaker Chris Cahilig, who directed the shoot.

McJim describes this year’s photoshoot in the Japan as more fluid, flexible, and innovative—a perfect balance in the vibrant and trendy fashion scene in Tokyo. After all, Japan is renowned for its high regard for both function and aesthetic, the same characteristics that define McJim’s world-class products.

McJim’s high-quality, well-crafted, and functional real leather belts, bags, and wallets complement the trendy Tokyo setting, where all sorts of style, vibe, and influences meet. For this shoot, McJim lends class and flair to the various flexible looks of a modern gentleman such as casual chic, work and play, and business—wherever they are in the metro, any time of the day.

The shoot was done in the following popular destinations in Tokyo: the business district of Ginza, the historic Tokyo Station, Marunouchi Building, Roppoggi district overlooking the majestic Tokyo Tower, and the busy Shibuya Crossing.

A big thanks to the passionate and creative team who worked on the campaign!
 Japanese photographer - Yusuke Shirakawa
Camera assistant - Raita Yabushita
Models - Yuta Nakata and Brent Olian
Hair and makeup artist - Julan Tsuda
Project manager - Takuya Sakai
Stylist - Mei Komiyama
 Production assistants - Sho Asai and Kei Sekiguchi
 Insight 360 president and film director - Chris Cahilig 
Model and 1:43 boy band member - Ced Miranda (supervised the pictorial).

"With its classic and timeless look, and the value it places on function, durability, and style, McJim offers quality leather products that help the global gentleman be in his best form."

For more information, visit and like the official McJim Facebook page at